Transportation
Logistics Tech Explained
AltexSoft PickAir Waybill (AWB) and e-AWB Explained
Rail Fleet Management: How Technologies Help Handle Asset Tracking and Maintenance in Freight Rail Industry
Transportation Management System: Benefits, Features, and Main Providers
Load Planning Software for LCL, Consolidated, and FCL Shipments
Logistics Management Systems: How Warehouse, Transportation, and Distribution Software Work
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Avis: The Underdog That Has Always Tried Harder
In the competitive world of car rentals, it’s easy to boast about being the best. But what if, instead, you embraced being number two? Well, that’s exactly what Avis did in the 1960s, turning their underdog status into marketing history. But Avis’s story started long before its famous 'We Try Harder' campaign. What originated as a simple idea—to provide transportation at airports—has grown into one of the most recognized names in the car rental industry. So let’s explore the journey of a brand that relied on honesty and humility to make its way to the top.