• Execute and assist in the development of digital marketing campaigns, including online advertising, email marketing, web site strategy, SEO;
  • Manage and update online advertising and PPC campaigns;
  • Publish and update website content using CMS, ensure its compliance with the editorial guidelines;
  • Manage change requests related to website media content;
  • Implement SEO strategy;
  • Research, create, plan and execute client-oriented and internal newsletter campaigns;
  • Produce regular reporting on website analytics and email performance, make improvement suggestions;
  • Provide assistance in conducting marketing research;
  • Maintain consistent positioning messaging across internal and external resources;
  • Manage and maintain the recency of sales & marketing collateral;
  • Prioritize, track, handle, and maintain schedules of multiple tasks;
  • Make suggestions for productivity optimization.

Preferred skills and experience:

  • Experience as a Marketing Specialist, or related role;
  • Excellent time management, planning, and organizational skills;
  • Proven ability to successfully manage multiple projects simultaneously;
  • Proactive attitude;
  • Keen eye for detail;
  • Self-motivated and able to contribute individually as well as part of a team;
  • Ability to generate, analyze and interpret statistic data.

Desirable skills and experience:

  • Familiarity with Google Analytics and Adwords;
  • IT marketing experience.