Best Travel Store Inc. is a California-based online travel agency. Its core product is a complex travel search and booking engine that integrates with several major inventory providers to offer lower fares and better seating availability.
Operating in the sphere of discount flight reservations since 2002, the company has gained in-depth experience. However, the overall inconsistency of the system itself, and outdated software behind it put company’s continued existence in danger within ten years. Due to its inability to compete with other market players, the company faced a significant revenue contraction.
The existing version of the product, available prior to the start of cooperation with AltexSoft, was outdated and inept. It was created about 10 years ago, and obviously was unable to keep up with the market challenges.
The inherited system required a complete revamp in order to become a modern and competitive solution.
The proposed solution inferred the following tasks:
For this project, AltexSoft assigned a dedicated team, consisting of 8 team members: lead software engineer/project lead, software engineers, HTML markup engineer and QA engineer. The AltexSoft team reported directly to the CEO and Founder of BTS, with the day-to-day management processes organized internally by the project team leader.
Project technology stack included Microsoft .NET, C#, ASP.NET MVC, MS SQL, jQuery, and Backbone.js.
The project required a complete refactoring of the core system architecture, UX redesign and conversion rate optimization, software engineering and quality assurance services.
The first version of the product was released within 12 months from the start date of the project. The work is still ongoing: The team has made 3 major releases of the product, and delivered minor ones every 3-6 months.
As our cooperation with the client is ongoing, we continue to improve the product, adding more features to it, such as fare predictor tool.
Services provided within the project framework: Travel Technology Practice.