Independent hotel
An independent hotel is a lodging that operates autonomously rather than being affiliated with a major hotel chain or hotel brand.
These hotels are individually owned and managed, and they do not benefit from the marketing, operational, or reservation support that chain hotels typically have.
Independent hotels offer unique accommodations that often reflect the character, culture, and personality of their location, giving travelers a more personalized and distinctive experience.
Owners or management teams often handle reservations, marketing, staffing, and service delivery without the robust central systems provided by a hotel chain.
Many independent hotels leverage online travel agencies (OTAs) to reach travelers.