eDreams Launches AI Planner to Catch Travelers Before They Book

eDreams ODIGEO, online travel platform, announced that it is adding a new AI trip planner to its mobile apps and launching a ChatGPT app for flight search. The company says the update is part of a wider push to make travel planning more conversational and easier to connect with booking.

The AI planner will first work in English. Travelers will be able to describe what kind of trip they want in normal language, including their destination, interests, dates, or travel style. The tool will then create a day-by-day itinerary. Because it is linked to eDreams’ booking system, users can move from planning to shopping without leaving the company’s app.

The goal is to reach travelers before they know what to book

The launch targets the early stage of trip planning, when people may not yet have a fixed destination, schedule, or budget. Instead of starting with a traditional flight search form, users can ask broader questions and get a more structured plan.

eDreams is also moving into ChatGPT flight search

The new ChatGPT app lets users search for flights with eDreams inside ChatGPT. Travelers can ask questions, compare options, and then move to eDreams’ own platform when they are ready to buy.

Customer service is part of the same AI strategy

eDreams also said it has expanded its agentic voice AI for customer support. The system now handles 90 percent of inbound inquiries across five languages. The company said this reduced call transfers by 33 percent and improved resolution speed by 15 percent.

OpenAI has reportedly stepped back from making ChatGPT a place where users complete purchases directly inside the chat. Instead, ChatGPT is becoming more focused on search, discovery, and merchant connections, while checkout remains with third-party platforms. eDreams’ new AI planner and ChatGPT app follow the same pattern. The company wants to meet travelers earlier in the planning journey, but still bring them back to its own platform when they are ready to book.

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