AltexSoft helps improve the digital customer experience to position your company as a frontrunner in the dynamic tourism landscape.
Booking flows are becoming increasingly adaptable to travelers' needs. Flexible dates, suggested destinations, and price calendars are the norm. We help businesses push further. How about customer web behavior analysis to make dynamic personalized offers? Or handle natural requests like “romantic tour of France” by putting the power of large language models (LLMs) to work for you?
The omnichannel design allows users to switch between platforms easily, pick up where they left off, and keep the current data consistent no matter the touchpoint. Travelers decide the channels where they search, shop, plan itineraries, or hit the pay button. We’ll help you achieve that.
AltexSoft's digital solution designers and data scientists analyze customer-related data to gain insights into their preferences and behaviors. You’ll be able to define buyer segments, adjust marketing campaigns and targeting, make advert spends worthwhile, and personalize offers to retain valuable travelers.
Conversational AI helps automate post-purchase support across all platforms. It handles the most common requests, freeing travel agents and customer care specialists to process more complex tasks. Depending on your specific goals, we integrate both traditional chatbots and LLM APIs.
Localization done right isn't only about translation. You should localize content, interface layout, booking flow, and payments. It helps you cater to the specifics of different travel markets, enable users to navigate your platform in their native languages, and use payment methods they're used to.
Dreaming
Customers start their journey by exploring destinations and experiences. They might browse travel websites, social media, or blogs for inspiration.
This is the moment you can promote your deals through a clever content marketing strategy. Highlight attractive destinations, unique experiences, and special offers to inspire customers and encourage them to book with you.
At this stage, you can also employ large language models to provide a flexible natural language search across inventory. For example, if two Gen Zs desire a romantic European autumn travel experience, LLM can understand this query and retrieve relevant travel options.
Planning
During planning, customers narrow down their options and arrange their itineraries. They research accommodations, activities, and transportation options.
You can allow travelers to customize itineraries based on priorities, budgets, and specific needs. Or implement dynamic packaging so users can combine different products in one interface.
Booking
At this stage, customers finalize their choices. They select dates, choose seats, rooms, or packages, and complete the payment process. This is the opportunity to show rich ancillary offers and upsell the products that make your margin grow.
We'll help design intuitive booking flows and ensure travelers can use different payment options, such as credit cards, debit cards, digital wallets, or other methods specific to certain regions.
Traveling & Experiencing
Customers now embark on their trips and enjoy the services they booked. To enhance travelers' experiences, you can introduce personalized and local offers based on their location. For example, if a traveler is exploring a new city, your system may suggest nearby attractions, restaurants, or points of interest that match their preferences.
For business travel, another aspect is critical — getting to their destinations in time. We build disruption management systems that help travelers quickly adjust to cancellations and delays, ensuring they get to their meetings and events.
Sharing & Expense Reporting
Finally, customers share their experiences on social media, review platforms, or travel blogs. They may post photos, write reviews, or share tips and recommendations.
To capture value from this information, sentiment analysis systems can help you analyze comments and feedback, classify what travelers liked or disliked, and keep improving your offerings. Business travelers need to track and submit expenses for reimbursement. We build or integrate advanced expense reporting tools for receipt scanning and automated approval workflows.
