Lyft Grabs Gett UK to Win More of London’s Black Cab Market

Lyft agreed to acquire Gett’s UK business, adding one of London’s main black cab apps to its growing European portfolio.
The deal value was not disclosed, and the acquisition is expected to close in the coming weeks. After that, Gett’s UK team will move into FREENOW by Lyft.
Gett gives Lyft more drivers, riders, and corporate customers in London. The company is especially useful because it works with black cab drivers and business clients. Lyft said the combined platform will include the majority of registered black cab drivers in Greater London and nearly double its ride volume in the city.
Why Gett matters to Lyft
Gett has a strong business-to-business operation, which means companies use it to book and manage rides for employees, clients, and visitors.
For Lyft, this adds a higher-value customer base in one of Europe’s busiest travel markets. London has major airport traffic, business travel, tourism, events, and daily commuting. By adding Gett, Lyft becomes more relevant not only for local rides, but also for airport transfers, meetings, hotels, and business travel programs.
Lyft is buying its way into Europe
The Gett deal follows Lyft’s larger European push. In 2025, Lyft acquired FREENOW, a taxi-focused mobility app, for €175 million ($199.6 million). That deal gave Lyft a presence across more than 150 cities in nine European countries and helped it enter the region with an existing network instead of starting from zero.
Lyft has also moved into premium transport. In October 2025, it bought TBR Global Chauffeuring for about $110 million, adding chauffeur services used by corporate clients, luxury travelers, and events. With FREENOW, TBR, and now Gett, Lyft is building a wider ground transport platform rather than relying only on standard ride-hailing.
London is becoming Lyft’s test market
London is a logical place for Lyft to test this strategy. The city has strong demand from tourists, business travelers, airport passengers, and local users. It also has a famous black cab system, which gives Lyft a trusted and regulated transport product in a market where local credibility matters.
Lyft is also looking beyond taxis. The company has partnered with Baidu to bring robotaxi services to Europe, with the UK and Germany expected to be early markets if regulators approve the rollout. That means Lyft’s London strategy could eventually include black cabs, regular taxis, chauffeur rides, bikes, and autonomous vehicles.
Lyft looks beyond black cabs in London
Lyft and Baidu plan to test robotaxi services in London in 2026, using Baidu’s Apollo Go electric vehicles under regulatory supervision. Gett gives Lyft a stronger base in London’s existing taxi market, while the Baidu partnership points to where the company wants to go next: a mobility platform that can combine black cabs, app-based rides, premium transport, bikes, and eventually autonomous vehicles.
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